Sales Funnel Stages
Administration
Awareness’ indicates the stage when the prospective customer has discovered your business and is aware of your product in general terms
‘Consideration’ indicates the stage when the prospective customer has shown interest in your product by browsing your site and doing product research and comparisons
‘Decision’ indicates the stage when the prospective customer reaches the point of conversion and decides to either exit the funnel or purchase your product.
The magic happens when we break these three parts down into different stages, so we can identify potential drop-off points..
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Dollie Horton
Marketing
Stephen Mearsley
President & CEO
Maggie Strickland
Financial Services
Monica Blews
Project manager